Course Description

Designed to take you from beginner to expert, this social media marketing course has been created in consultation with a number of Forbes’ listed Top 50 global social media experts, so you can be confident that you are getting the very latest, first-class industry knowledge and expertise.

Ideal for people with a passion for all things social media, this nationally recognised Diploma has no pre-requisites, meaning you can kick-off your studies with some marketing experience, or none at all!

What will you learn?

  • The fundamentals of social media marketing
  • How to create engaging and effective marketing content
  • How to develop a social media network strategy featuring both organic posts and paid advertising on Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat and more!
  • The art of mastering your own personal brand on social media
  • How to plan, implement and manage email marketing 

The Diploma will allow you to immediately apply the skills you learn to your workplace or business as you work your way through the course.

The course format gives you plenty of practice setting up and managing social media accounts, ensuring you are 100% job ready when you complete your studies.

You will also develop an extensive online portfolio, which means you'll have a body of quality work to show potential employers once you graduate.

Get hands-on with $100 Facebook advertising credit

Open Colleges and Facebook have teamed up to offer students of this course the chance to put what they learn into practice with $100 worth of free Facebook Advertising credit.

Speak to your Enrolment Consultant now to find out more about this exclusive initiative.

Australian Marketing Institute

As an Open Colleges student you will also be granted a membership with the Australian Institute of Marketing when you have successfully completed at least one assessment within your first month of commencement, so that you can establish strong networks within the industry.

With this industry-leading Diploma you will get the very best head-start in the booming area of social media marketing. 

University Articulation

If you’re hoping to continue your studies at university, this course is a great starting point.

Graduates of this course can get 8 units (one year) credit transfer towards the following degrees with Southern Cross University:

Associate Degree of Business     

Bachelor of Business

Bachelor of Business Administration

Click here to confirm credit details.

Potential career outcomes

  • Content Marketing Manager
  • Social Media Consultant
  • Social Media Manager
  • Social Media Strategist